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Facebook’s active advertisers rose to a staggering 2 million, which is a massive 33% increase on its 2014 July number at 1.5 million. But when you compare this to Google’s piece of the advertisers estimate market share they sat at 31.1%, but this is a drop from its 33.6% share in 2013. When you … [Read more...]
The Nielsen Twitter TV ratings are in for 2015, and the two that topped in at number one for Twitter TV ‘Series and Specials’, and ‘Sports Events’ between (2/16 - 2/22) were the Oscars and College Football. The Oscars (ABC) on 22 Feb 2015 with a unique audience of 13,019,000, which also had … [Read more...]
The India versus Pakistan World Cup Cricket 2015 match, which took place yesterday Sunday in Adelaide, Australia, gained a lot of social media interactions. Rivals battled it out in Adelaide where the final score was India 300/7 (50) v Pakistan 224/10 (47), where India won by 76 runs. The match … [Read more...]
Do we totally understand the grand scale of things when it comes to the men and women using different social media sites? It seems women make up 60% of users when it comes to popular social media networks. Silk has put together a very interesting interactive database looking at the data behind … [Read more...]
It was only about a year ago Facebook made a change to its privacy policies, but this obviously wasn’t enough because they have updated once again. But do not think for one minute they have changed anything on how user information is shared with advertisers. The changes are happening but will … [Read more...]
Veterans Day 2014 was today in the US on November 11, and thanks to Facebook data team they have revealed details on the military community on Facebook and its connections. The reveal data on people in the United States who took to Facebook to listed one of the branches of the military being it a … [Read more...]
LinkedIn is a very powerful professional social media network, and because of this they are calling out to all data-driven people. Asking them to utilize LinkedIn’s data and then submit their very own proposal as part of the ‘LinkedIn Economic Graph Challenge.’ The challenge is where the thinkers … [Read more...]
Being on Twitter can and will bring you more followers’ over time, but in many cases it could be questioned if you are making the most of social media efforts. A new webinar on how to tweet smarter and grow you business thanks to data-driven best practices is going live on at 10:00am PT/1:00pm ET … [Read more...]
Social networking is becoming more popular each day, and not just for the general public. Many brands, businesses are getting on board and this is making the social login numbers rise very fast indeed. If you look at the chart below it asks the question, "Which social accounts are the most … [Read more...]
#100HappyDays trending rather well on Twitter, the hashtag has had more than 2 million mentions since January 1st, 2014. Spredfast decided they wanted to share some data after they looked at the trend happening on Twitter, they analyzed how long people are sticking with it and how happy these … [Read more...]
Social Networking sites have become the lifeline of people. Eminent sites like Facebook, twitter and LinkedIn have recorded a huge amount of revenue during the recent years, in which most of the profit margins are generated through the medium of advertising. These companies want to expand their … [Read more...]
If you live in the UK then be prepared to see Facebook autoplay ads as they are releasing in the coming weeks, do not worry because they will not eat into your data. The Facebook autoplay video ads according to Marketing Week will automatically play when you scroll down to them, even if you do … [Read more...]
The Internet never forgets and will always remember sensitive information, that was the case up until now because people have the rights to ask Google to delete such sensitive data from its search results as part of a new ‘Right to be forgotten’ EU law. One Spanish man named Mario Costeja … [Read more...]
When it comes to looking at how many LinkedIn memberships there are per region no one knows the real answer, because no tool has been put in place to disclose this. It now looks like LinkedIn will disclose details on mobile foreign businesses, a new report says the Securities and Exchange … [Read more...]
We’ve said it before and we’ll say it again. Here at OSM we do enjoy a good infographic with recent examples being a showdown between the Samsung Galaxy S2 vs. the Motorola Droid Bionic and another about social networking use across the globe. Today we have another infographic for you, this time … [Read more...]
Security issues and data being compromised have been a huge topic of discussion following on from Sony's PSN outage towards the end of April. Hackers managed to access the gaming servers which consequently resulted in users' personal information being at risk. The network is now at last finally … [Read more...]
Sony isn’t having much luck in terms of their security at the moment, we are just leaving the PSN outage where normal service was finally being resumed and then we hear that Sony has been the victim of hacking again and this time it’s just before E3 2011, one of the biggest gaming events of the … [Read more...]
One of the major concerns about the Internet is privacy issues and once again the subject of privacy has reared its head. Today we have heard that major Internet companies are about to take on the French authorities in a case about a personal data policy. … [Read more...]
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