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Category: Business

Facebook Advertising Tips: Maximize efficiency of ads

Facebook Advertising Tips: Maximize efficiency of ads

[ 0 ] October 6, 2021

If you are a business, chances are you have a Facebook fan page. It’s an excellent way to interact with your consumers, to get your message across and to service your users needs in an environment in which they feel safe. We’ve seen that these Facebook pages take a lot of time to perfect, but [...]

Analyse Your Twitter To Improve Your Marketing

Analyse Your Twitter To Improve Your Marketing

[ 0 ] October 4, 2021

Twitter is an excellent way to market to consumers. We’ve seen recently that it is even getting close to overtaking Facebook as the dominant leader in social media. Twitter is being used more and more for social media marketing, and there are free tools out there which can help you to increase the effectiveness of [...]

Social Media Marketing: Social Ad Summit 2010

Social Media Marketing: Social Ad Summit 2010

[ 0 ] September 27, 2021

Would you like to learn how to take advantage of the best social media marketing techniques, in order to boost your performance in online marketing? Well you may get the opportunity to at this week’s Social Ad Summit 2010, which is being held in New York City.

Online media company Internet Brands goes for $640 million

Online media company Internet Brands goes for $640 million

[ 0 ] September 21, 2021

You may have heard of online media company Internet Brands who are currently involved with several websites involving media, e- commerce and community such as WikiTravel, Autos.com and DoItYourself to name but a few.

Apple could be branching out into Face Recognition

Apple could be branching out into Face Recognition

[ 0 ] September 20, 2021

Now this acquisition has not yet been officially announced but it does appear that a number of reports are coming out that Apple has purchased a face recognition company. The firm in question is called Polar Rose which is a Swedish company which recently closed down a consumer face-tagging service, and now it seems that [...]

McDonald's and Foursquare: A marketing success

McDonald’s and Foursquare: A marketing success

[ 0 ] September 17, 2021

It seems that more and more businesses are seeing the benefits of using Foursquare, the location-based network, in their marketing campaigns. Only yesterday we told how Coke Australia were teaming up with Foursquare and if Coke Australia has any doubts about how advantageous it may be to them they need look no further than the [...]

Online Advertising: Newer companies spend more

Online Advertising: Newer companies spend more

[ 1 ] September 16, 2021

Here on Online Social Media we often bring you posts about the use of social media marketing for business. Recently we told for example, of how in the U.K. at least, many brands are still reluctant to spend on social media. We’ve also reported though on how social media marketing costs real money and how [...]

UK brands reluctant to spend on social media

UK brands reluctant to spend on social media

[ 0 ] September 14, 2021

We’ve reported on various occasions about the growing use of social media in business and how much benefit it can bring to a brand but it appears that in the U.K. at least, investing in social media is a low priority for marketers.

Mark Hurd former HP CEO to join Oracle as a top executive

Mark Hurd former HP CEO to join Oracle as a top executive

[ 1 ] September 6, 2021

It seems that the services of former HP CEO, Mark Hurd, are in demand as its being widely reported that he could be joining Oracle, the computer technology corporation. Hurd recently resigned from HP after allegations about sexual harassment were made against him and an investigation took place.

Social Media Isn't Free: Marketing costs real money

Social Media Isn’t Free: Marketing costs real money

[ 1 ] August 25, 2021

If you are a regular reader of Online Social Media, you will know that we report on many articles which are about marketing through social networks. These articles include a success story of a small business which has been using Facebook, tips and tricks for using Twitter for marketing your business, and details about different [...]

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