Using mind maps to brainstorm social media content ideas

mind mapping

Does your social media marketing campaign feel like a waste of time? Are you fed up with scheduling each week’s posts with what you believe to be engaging content only for your number of followers and levels of engagement to flatline? Like anything, social media content needs careful … [Read more...]

Social Media Demographics: Who is on what?

Tips For Improving Your Social Media Posts

Social media is king of the ring when it comes to advertising. I don’t know about you, but I can't get through 30 seconds of Facebook, LinkedIn or Twitter without being bombarded with sponsored ads. If you feel like your senses have been dulled by the constant barrage of adverts, we all share your … [Read more...]

Tips For Improving Your Social Media Posts

productivity

Improving their social media posts is the point of focus for the overwhelming majority of business owners around the world. The secret to achieving that is to make readers feel connected to you and have a better understanding of your brand. According to research, the more you influence people, the … [Read more...]

The Interesting Flip Side of Social Media

The reverse side of social media

A 2015 study by Ofcom discovered that 72% of adult Internet users have a social media profile. With services such as Facebook topping the 1 billion user mark, that really is no wonder, but the prevalence of social media has, unfortunately, highlighted the flip side of being constantly … [Read more...]

Empower your Social Media Strategy in 2016

Empower Your Social Media Strategy in 2016

There are many technological advancements predicted for 2016. Google is already committed to enhance the search results to provide the best experience to their users. Social media channels are all set to offer instant purchase options somewhere near the start of 2016. Are you ready to Empower your … [Read more...]

Social media mistakes to avoid can save money

especially negative feedback

Utilising social media to market your business can prove incredibly effective. Not only can it increase the number of visitors and in turn customers using your website but it is also a powerful way to market promotions and heighten awareness of the services and/or goods you offer. Social media … [Read more...]

Small habits to help avoid social media being a career killer

Small habits to help avoid social media being a career killer pic 4

Social media can be a flippant place, so much so that you may never pay any mind towards what you are saying or doing. Of course, if it is used in any professional way, you know some rough outlines of what to do and what not to do, but outside of that, how bad could a social media faux pas … [Read more...]

Boosting your career with social media

Boosting your career with social media pic 3

It is odd to contemplate the professional ramifications social media has on our career prospects these days. Just 10 years ago, the thought that something you did online could ruin your chances of getting an interview or getting a promotion was absurd. Now, however, your social media usage holds … [Read more...]

Positive impact of social media on the elderly

Positive impact of social media on the elderly pic 2

Some of us think that older people haven’t got anything in common with technology and social media, this is not so true. These days more and more older people are learning how to use technology, Internet, and getting social media profiles. It is no secret that people are living longer, and around … [Read more...]

Effectively using colours on social media

Effectively using colours on social media pic 1

In a medium where communication is everything, translating your ideas to others cleanly and directly over social media is important. This does for everyone, from casual users to social media marketers. There are many things social media users can do to get their message across, but there are also … [Read more...]

Infographic on science of sharing on social media

Infographic on science of sharing on social media pic 3

Do you actually know when your audience is active on social media? The answer most of the time is probably a ‘no’. But thanks to a very informative infographic, which covers the best posting times and posting frequencies for a variety of popular social media channels guidance is at hand. Knowing … [Read more...]

Facebook’s FBX decline signals broader advertising strategy

Facebook’s FBX decline signals broader advertising strategy pic 1

As a social media conglomerate with troves of consumer data, Facebook is about to make a huge play in the social media space. (Watch out, Jack Dorsey.) Consider Facebook’s recent announcement to publicly drop more than half of its partners, a total of 15 companies from its Facebook Exchange … [Read more...]

Elvis Presley social impact after 80th birthday

Elvis Presley social impact after 80th birthday

Yesterday January 8th, 2014 was Elvis Presley’s 80th birthday, and to mark this special day wife Priscilla, daughter Lisa Marie and grandchildren were joined by hundreds of fans at Graceland. To celebrate the King’s birthday former wife Priscilla cut an amazing eight-tier cake, you can see this … [Read more...]

Winners revealed in 2nd annual Sport Social Media Index

Winners revealed in 2nd annual Sport Social Media Index pic 1

Newly-promoted Premier League side Leicester City has been ranked top of the second, annual, 148-team Sport Social Media Index which grades British professional football, rugby and cricket teams according to social media performance by their official club channels. Four of the top ten places – … [Read more...]

Social media puzzle strategy for content sharing

Social media puzzle strategy for content sharing

Solving the social media puzzle is not a game for those with a short deadline, or those with a short attention span. There is always a way around things that will continue the process of decent social media strategy without the need of stress. Axonn has put together a great infographic titled, … [Read more...]

Engaging customers, make social media work

Engaging customers - make social media work

In the retail sector the countdown to the end of the year has already begun, complete with sales and marketing campaigns designed to get the most out of consumers before Christmas. An integral part of this strategy, for retailers and small businesses alike, is the social media … [Read more...]

Kaththi teaser video and social media growth

Kaththi teaser video and social media growth

Kaththi starring Vijay and Samantha Ruth Prabhu is all set to release in India on October 24, 2014, and at the moment the movie is getting a lot of buzz on its social media networks. Since the Kaththi teaser video was released during the audio launch it is now starting to get noticed in Twitter, … [Read more...]

Facebook censorship vs. new uncensored social site

Facebook censorship vs. new uncensored social site

Facebook is the most popular social media site out there with around 829 million daily active users, but Mark Zuckerberg and team try to keep on top of censorship. However, one man is trying to create a new uncensored social media site – but do we need it? Aaron Mills has started his new … [Read more...]

Anti-liquor movement in India through social media

Anti-liquor movement in India through social media

Kerala government in the south-west region of India is all set to use social media in its new movement for an anti-liquor campaign, they want to create awareness about the dangers of alcohol and drugs with youngsters. The new slogan they are using is ‘'Addicted to life' and the new campaign will … [Read more...]

Possibility of YouTube marketing strategy engagement

Possibility of YouTube engagement marketing strategy

Using YouTube for marketing can and will help immensely, but to market well users need engagement and the ability to gain more viewers. Increasing viewer engagement need not be hard at all with your YouTube videos. Thanks to Quicksprout, they have created a superb infographic titled “How to … [Read more...]

Using social media to promote your online tools

Using social media to promote your online tools

Social media is quickly becoming one of the most powerful and valuable ways of promoting a full range of online tools. It is most effective as it a way of getting your tools noticed, usually by means of someone referring your services or complimenting your tools. This kind of personal good … [Read more...]

X Men Days of Future Past social likes, Box Office authority

X Men Days of Future Past social likes, Box Office authority

The seventh movie of the X-Men franchise is becoming a social buzz across the board, pre-sales at the Box Office are proving successful with the movie making $8.1 million on its opening day. Social media domination for X Men Days of Future Past is doing rather well too; Facebook likes have … [Read more...]

Five companies using social media in unexpected ways

5 Companies that are Rocking Social Media pic 1

Dell, Morton's, Unisys, KLM and ABC are five of the best companies rocking social media, and they have some unexpected ways to engage its customers. Social media networks such as Twitter and Facebook are key to success when engagement is concerned, social media is the definitive way brands can … [Read more...]

Ford S-MAX Vignale concept social media awareness

Ford S-MAX Vignale concept social media awareness

Ford has shown off the new S-MAX Vignale Concept car at Milan during the Fashion Week, and the social media awareness is huge. Everywhere we look we see both messages and comments on the 2016 Ford Bronco and now the Ford S-MAX Vignale. We know the Ford Bronco was an April Fools’ Day joke, but the … [Read more...]

The rise and fall of social media players

The rise and fall of social media players

Even though the history of the commercial Internet only extends as far back as the mid-90s, it has seen a number of successful and not-so-successful ventures in its brief lifetime. In the latest few years, social media has proven to dominate the World Wide Web, with big names such as Facebook, … [Read more...]