With the run up to Christmas and the start of 2011, now is the time for businesses and their social media developments to be looked into. Recently with online social networking sites such as Facebook and Twitter, consumers have had the accessibility to source fantastic coupons and deals, whilst talking to their friends about the latest goings on.
According to Social Media Explorer, Twitter has turned it’s attention to a company called Cadmus which looks at when and what in particular you spend your time viewing before streaming it. Added to this, Paper.li and for iPad users, Flipboard works on the same concept. Shortly moving into 2011, it seems the only way for brands to be noticed via streaming is to make their content stand out from competitors. This way it will earn itself Comments and Retweets. Although this year has been the time for sourcing location-based apps such as FourSquare and Gowalla, 2011 will possibly see not just location but “Niche location” as Social Media Explorer reported.
For the bargain hunter amongst you, it may be worth considering ShopKick or if you fancy having a spot to eat, new platform Foodspotting is a must. Geo-location apps such as Xtify will see an increase and will offer brands including Playboy. 2010 has seen social gaming taking off in a big way, games from Zynga such as FarmVille and Mafia Wars.
But next year, predictions have been made that Super Bowl marketing with the collaboration of a big brand behind it will draw customers in, along with more integrations between brands and existing gaming platforms.
What would you like to see rolled out in 2011? Give us your thoughts. To get a full rundown log onto Social Media Explorer.