The largest American online retailer “Amazon” which was launched in 1995 on the worldwide web, will now be taking on New Jersey based e-commence company “Quidsi” in the very near future. News has come through that they will be announcing its acquisition possibly early this week which has set them back $540 million in cash.
Quidsi makes up two websites Diapers.com (baby care) and Soap.com (health, beauty & household). Diapers.com came to our attention back in 2005 whilst Soap.com launched this year. According to Ben Parr at Mashable, the co-founders of Quidsi have come to an agreed multi-year contract with Amazon along with interest from its counterparts Wal-Mart.
Quidsi which talks of its high attention to customer service is renowned for shipping purchases to its customers in an efficient and secure way. By looking at the way in which it stores and ships goods it, therefore, maximizes its margins. Amazon is no stranger to taking on other businesses. In past transactions, it has spent a whooping $900 million to get online shoe retailer “Zappos.”
Are you a customer of Diapers.com or Soap.com? Let us know. To find out more log onto Mashable.