The Olympic Games are the sports event held every four years which attracts viewers from all over the world, as the greatest athletes from every country on this planet compete for gold, fame and ultimately the opportunity to show themselves as the best at what they do.
This year London, England has the privilege of hosting the games. Next year’s games seem set to use social media in order to create a better experience for viewers at home who were unable to get tickets. We’ve already seen that Samsung have plans to use social media to promote the games, and today an article over on Mashable says that the Olympic Committee has given athletes permission to use Twitter during the Olympic Games.
Athletes are free to “take part in social media and to post, blog and tweet their experiences as long as it’s not for commercial purposes” is the quote from the Olympic Committee in the Mashable article. Photo’s are allowed to be shared to social media sites, and those using Twitter are not allowed to use vulgar language or swear words. They cannot do any of this for money, so for example they can’t sell prints of images that they take whilst at the games.
If the athletes breach the guidelines, it could mean that they get banned from the competition. Still, at least they are allowed to tweet and post images, unlike at the Beijing Olympics in 2008. With social networks at their most prominent, and most consumers now equipped with web enabled smartphones this looks to be the most connected Olympic Games yet.
What use do you think that social networks will be during these Olympic Games? Let us know in the comments below.
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