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LinkedIn Magic Milestone Reached: 100 Million Users

March 22, 2022 | Debbie Turner
LinkedIn Magic Milestone Reached: 100 Million Users

At OSM we frequently write about LinkedIn, the social networking site aimed at professionals, and recently included it in a pick of online career communities. The popular site has become so well-used that today we hear that LinkedIn has reached a magic milestone of 100 million users.

Although not quite in the league of Facebook or Twitter that’s not bad going for a company that launched in May 2003 and it has grown more rapidly over recent times. According to Ben Parr over on Mashable the site grew to 50 million users in its first 6 years and then only took another year and a half to double that number. The company filed for an IPO recently and now gains one new user every second.

To celebrate the milestone LinkedIn has released an infographic, which shows some interesting statistics and facts. For example 44 million users are in the U.S. with the other 56% from the rest of the world. The fastest growing country for LinkedIn members is Brazil with a 428% growth rate year-on-year. As for professions there are 997,000 teachers, 1030 chocolatiers and even 74 Elvis tribute artists, plus 1 Martini whisperer, though we’re not sure what that is.

There’s also a difference shown as to when the service peaks for different platforms. For instance overall, usage peaks at noon, whereas mobile usage peaks at 8pm. You can see the full infographic at the Mashable link above. LinkedIn has probably performed so well because of its unique place in the market, being targeted at professionals and the company is now worth $3 billion. Are you a LinkedIn member and what do you think of the milestone of 100 million users being reached? Let us have your comments.

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