Business - Online Social Media

AT&T to Buy T-Mobile $39 Billion: More Coverage Less Competition

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There’s major news today in the telecommunications market as it has just been announced that AT&T is to buy T-Mobile USA from Deutsche Telekom, in a deal worth $39 billion. AT&T’s 4G network would grow by 1.2 million square miles if the deal is approved and 46.5 million more people in the US … [Read more...]

Online Career Communities: Changing the World of Work

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The use of technology and also social media is impacting upon every aspect of daily life now and one area that’s seeing big changes is the world of work. Not only do new innovations affect the way that companies work but also the way in which we, as individuals, manage our careers. … [Read more...]

Social Media for Business: Optimizing Customer Marketing

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At OSM we like to keep in touch with social media marketing for business and among recent posts we’ve written about L’Oreal using Facebook, how airlines are using social media, and also ways to collect customer feedback with web apps. Today we want to take a look at how small businesses can … [Read more...]

Facebook IPO: Regulators warn of stock scams

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We’re often bringing you news about social networking giant Facebook and sometimes it’s more to do with the business aspect rather than the social aspect. Not long ago we told how Facebook was planning its IPO (initial public offering) next year and more recently we told of Facebook’s … [Read more...]

Airlines and Social Media: Optimizing Customer Relations

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The spread of social media is certainly having a growing impact on every part of day-to-day life and for businesses it’s becoming almost essential for marketing and customer relations. Just some of our recent posts included web apps to help gather customer feedback, the stages of the social media … [Read more...]

Collecting Customer Feedback: Web Apps to Help

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Here at OSM we often write about social media marketing and social media for business and recent examples of this include a look at shoppers’ buying behavior and mobile commerce and also a look at the social media ROI cycle. However although we often write about marketing and spreading the word … [Read more...]

Social Media ROI Cycle: Navigating the Stages

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We like to keep our readers informed about social media and marketing and among our recent posts were an article on social media and mobile commerce and a look at how small businesses are using social media. Today though we wanted to take a look at return on investment and particularly the social … [Read more...]

Online Sales: Place Your Predictions For 2011 Here

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When it comes to online ordering it’s definitely on the increase, you only have to look at the way that different companies and brands are moving towards social media and social networking. You only have to look at the way FCUK and ASOS who are now offering a service of payment within Facebook … [Read more...]

Social Media & Mobile Commerce: Shoppers’ buying behaviour

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We’ve all noticed that social media is having more and more impact on everyday life and that includes the business and marketing sphere as well. Many companies have grasped the opportunity to use social media in order to communicate with their customers but is social media and mobile commerce … [Read more...]

Small Businesses and Social Media: How they are using it

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Here at OSM we regularly write posts about social media and business and how companies can best put social media to use. Among our recent posts we’ve looked into using social media to develop a consistent customer service, how to make LinkedIn work for your company, and tips on developing a … [Read more...]

Pandora On The Path To IPO: Market heats up

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It seems that Pandora, the Internet radio service, is the latest big name heading towards an IPO, after we recently reported similar news for Facebook. After IPO's for Skype and LinkedIn have also been speculated for this year we hear that Pandora has now registered with the Securities and Exchange … [Read more...]

Social Media and Customer Service: Providing Consistency

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Here at OSM we have been writing more and more recently on social media for business and recent posts have included how to make LinkedIn work for your company and using social media to develop a two-way dialog between your company and your customer. … [Read more...]

How To Make LinkedIn Work For Your Company

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With the increased use of social networking sites such as Facebook and Twitter it makes good business sense to involve your company within these kind of sites, LinkedIn is perfect for this but how can you make LinkedIn work for your company? … [Read more...]

Top Motivations for People to Unsubscribe, Unlike or Unfollow Brands

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The ever-growing use of brands using social media to promote themselves is becoming more evident and here at OSM we often write about social media marketing. Just some of our recent posts include a look at how to improve customer dialog with company social media and a look at the pros and cons of … [Read more...]

Social Media and Your Company: Developing a two-way dialog

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Here at OSM we’re often bringing you news about social media marketing and it’s rapid growth and just some of our recent posts have included how to manage your company social media in one place and a look at the pros and cons of social media marketing tools, as well as an article about … [Read more...]

Social Media Marketing Tools: Understand Pros And Cons

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There’s no escaping it, social media is thriving and has never been at such an all time high, everywhere you turn people are tweeting or posting things on Facebook. With social media taking up such a large amount of people’s time (Up to five and a half hours on average) companies are constantly … [Read more...]

Hearsay Social: Managing company social media in one place

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We all know that social media has an ever-growing place in business but it’s not easy to manage different social media campaigns that may be going on across a whole company, on both an international, national and local level at the same time. … [Read more...]

Huffington Post goes to AOL for $315 million

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There won’t be many of you who haven’t heard about The Huffington Post, the lifestyle and news website that has a huge amount of followers. There’s big news today as it seems that AOL is to acquire The Huffington Post at a cost of $315 million. … [Read more...]

Social Media Marketing: May not be the silver bullet after all

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Here at OSM we’ve noted, with interest, the growing tide in using social media for marketing and just a few of our most recent posts include a look at how a major brand has reversed its spending, where to apply your effort, and most recently how brands are taking a new marketing approach to mobile … [Read more...]

News Corp to sell MySpace: Sooner rather than later

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At the beginning of January we told you that things were looking rather dismal for MySpace, the social networking site, when we heard that there were to be major cuts to the workforce. Then more recently we told how MySpace was one of the top most-blacklisted sites in 2010. … [Read more...]

Social Business Communities: Understanding The Different Types

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We at OSM are always looking at ways to help businesses great and small by offering view points on different subjects and offering you tips that you could incorporate into your business. One of the ways that we reported on is to do with your LinkedIn profile on how to improve it; another that has … [Read more...]

Microsoft Q2 Earnings: Xbox 360 Leads The Way As Windows Falls

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As many of you will be aware, Microsoft has published its Q2 earnings and the only real surprise is how high the Xbox 360 has come in Q2. The Xbox 360’s sales went up by 55% to $3.6 billion, we already talked to you about how well its sales were doing, but I don’t think anybody expected a jump … [Read more...]

Entrepreneurs and Twitter: To Tweet or not to Tweet

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We’ve already spoken today of the growing use of social media for business with an article about social media training. Now it’s time to focus on Twitter and specifically how entrepreneurs can use it to make the most of their business.We noticed a fascinating look at this in an article over … [Read more...]

Social Media Training: How To Roundup and Videos

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With the ever-growing use of social media in business, social media training is becoming increasingly important. If you’re in business and need some help with social media training then this is where 123 Social Media comes in. … [Read more...]