Business - Online Social Media

How To Boost Your Business Using Group Deals

Group Deals E-mail Signup

Running a business in today’s modern economy often means that you need to take advantage of the free social media services that are available online, such as Facebook, Twitter and Google+. We’ve seen how you can get your followers to spread your message for you, and how rewarding people can … [Read more...]

ONErpm and Facebook App: Market and Sell Your Music Globally

onerpm-facebook-app1

We recently talked about Facebook code that points to a new music service and today talked about how Spotify has now landed in the U.S. We now have more music news for you, this time about a new Facebook app called ONErpm from ONErpm.com, which enables musicians to sell their music globally, all … [Read more...]

More Tips On How To Get Your Fans To Spread Your Brand

Social Media Ambassador Logos

Yesterday on OSM we told you many different ways to motivate your followers to share your content, and how to reward them for promoting your brand. In today’s social media market, your fans can often be better ambassadors for your company than advertising agents ever could be. For example, video … [Read more...]

Top Tips For Rewarding Your Social Media Customers

Social Media Customers

Customers are the lifeblood of your company. After all, without people buying your product or service you would simply go out of business. As we’ve seen, you can even motivate your consumers to share your brand message for you to their friends and family through deals and discounts. … [Read more...]

Motivate Social Content Sharing in Brand Marketing Campaigns

brand-marketing-campaigns1

Here at OSM we often write about the growing use of social media marketing campaigns and how brands utilize and make use of these campaigns. One of the difficulties many companies face is how to encourage social sharing of content by its customers and it’s not just all about the sharing either, … [Read more...]

Top UK Online Store The Book Depository To Be Bought By Amazon

Amazon-WP7-App.

Amazon are looking to broaden their horizons by purchasing the UK's largest online book retailer. The eCommerce giant has announced that they are to buy "The Book Depository", an online book selling site. The site offers over 6 million different books to more than 100 different countries, with … [Read more...]

Story of Zynga’s Success: IPO Achievement Shown on Infographic

zynga-ipo-infographic3

We’ve been keeping you informed with all the developments surrounding social gaming specialists Zynga recently as the company prepares for an IPO. Most known for Facebook games such as CityVille and FarmVille, we first told of its plans for an IPO, then detailed news about it being a low-float … [Read more...]

Zynga IPO Preparation: Ready to File

zynga-ipo-ready1

Back in May we reported on social gaming specialist Zynga and its imminent plan for an IPO and then more recently told how it was aiming for a low-float IPO, whereby public shares would be limited. Today we have some more news on Zynga’s IPO as it seems the company could be ready to file. … [Read more...]

GSV Investment Shoots Facebook Value To $70 Billion

FB-Investment

We informed you a little while back that Facebook would be worth in the region of $100 billion, ahead of its IPO next year. Facebook has just sold a chunk of shares to the investment firm GSV Capital Coporation and the amount is shaping up to meet the estimated IPO figure. … [Read more...]

Monster Job Search Functionality Spreads to Facebook – BeKnown

monster-beknown-facebook1

Employment site Monster is spreading its job search functionality to Facebook with an app called BeKnown, which is due to go live today (Monday). The app will allow users to set up professional networks and import data to Facebook and will also be targeted at recruiters. … [Read more...]

Apple Vs Microsoft Rival Fight: Developments Displayed

apple-vs-microsoft1

If you’re a regular reader of OSM you’ll notice we have a penchant for a good infographic. Earlier today we brought you an infographic, a pictorial way of displaying information in an easily-digestible form, about Facebook from dorm to IPO. However, the infographic we have details of for you … [Read more...]

Walmart Vs Amazon In Retail Showdown: Bananas Vs Kindle

walmart-vs-amazon1

We do enjoy a good infographic here at OSM and recent examples we’ve brought you have been one about the ‘Weinergate’ effect, whereby Congress members have been tweeting less, another about the evolution of Foursquare and another about the mobile app world. Today’s infographic is a … [Read more...]

Social Media Marketing Hit Campaigns: Pick of the Best

social-media-marketing1

Here at OSM we often write about social media campaigns and social media marketing and earlier today told of the new initiative between Lady Gaga and MAC Cosmetics to benefit HIV and AIDS-related charities. We thought it would be a good idea to take a look at a pick of the best successful social … [Read more...]

Apple’s Success So Huge It Could Purchase Mobile Phone Industry

apple-mobile-phone1

Apple is almost an iconic name in the tech industry, with its CEO Steve Jobs being almost as famous, and virtually everybody seems to have heard of its leading devices such as the iPhone, Mac computers and iPad. We have news today that Apple is now such a huge success that it could virtually buy … [Read more...]

Facebook IPO In 2012 Could Reach $100 Billion

FB-Investment

We have spoken today about Facebook's growth slowing down, however still being the world's most dominant social network. We know what Facebook is worth roughly in the region of $50 billion, but we can never truly know for sure the exact value. How much will the company be worth once stocks and … [Read more...]

Google Look To Optimise Ads With AdMeld Acquisition

Admeld-Google

Google look to be dotting the I's and crossing the T's in their big money purchase of ad specialists AdMeld. The New York based firms forte is ad optimisation and inventory for publishers. … [Read more...]

Zynga IPO Low-Float: Public Shares Limited

zynga-low-float1

We’ve been giving you a lot of news from social gaming experts Zynga lately, with details of the new Empire & Allies game and also telling how Zynga’s IPO (initial public offering) filing was imminent. Now we hear that Zynga is heading towards what is termed a “low-float” IPO where … [Read more...]

HTC Reports Amazing May Sales Exceeding $1.4 Billion

HTC-Sense

HTC has been one of the biggest success stories in the past year and their earnings for May is really underlining this. The Taiwanese based manufacturer raked in an enormous $1.42 billion last month and predictions are tipping the company to do nothing but grow. … [Read more...]

Latest Apple Valuation of $317.6 Billion: Exceeds That of Wintel

apple-value-wintel1

It’s an enormous day for Apple today as WWDC 2011 kicks off. We’ve already given you an idea what we expect from Steve Jobs’ keynote speech and details of live streaming. Also earlier today we told how Steve Jobs’ biography is now available to pre-order on Amazon. Now in an action-packed … [Read more...]

Groupon File For IPO: $750 Million Price Tag

grouppon

Last week here at OSM we brought you news about Mark Zuckerberg declaring that Facebook was not quite ready to venture into an IPO, although this may have been a smart move for his company we have recently seen other companies like LinkedIn and Zynga take this plunge. … [Read more...]

Nokia Suffer Bad 2nd Quarter Figures & Share Crash

Nokia-Logo

Nokia really are not having the best of times at the moment. Not only are they being battered in the smartphone market, they have just recently suffered poor 2nd quarter figures, as well as a drop in their share prices. … [Read more...]

Social Media Over-The-Top Valuations: Tech Bubble Infographic

social-media-infographic1

Here at OSM one of the subjects we write most about is social media and we also enjoy a good infographic. Recent examples where these combined have included Facebook profile photo statistics and another infographic about social asks. Today’s news though looks at whether there is a tech bubble … [Read more...]

Social Media in the Workplace: Digital Distractions Cost Money

social-media-workplace1

The impact of social media on business, retail and with marketing has been huge over the last few years and it seems that we’re often writing about how social media can help brands and services. However there are also some drawbacks of social media in the workplace as you may be surprised how … [Read more...]

Facebook Stream Marketing and Brands: How to Capitalize

facebook-brands1

Here at OSM we often write about the importance of social media for brands. Recent posts have included a look at how social media has helped some online brands, how Apple has been named the most valuable brand in the world and also how Twitter is considering the use of Facebook-style pages for … [Read more...]

Zynga IPO Filing Imminent: Will Trump LinkedIn

zynga-ipo1

We recently told how LinkedIn, the social network aimed at professionals, had undertaken its IPO (initial public offering) and was worth $8.9 billion after the first day of trading as a public company. Now it appears that social gaming specialist Zynga is also heading for an IPO and will certainly … [Read more...]