We all know that the world is turning towards social networking and social media as a source of generating interest for businesses and also for promoting your own brand. Some brands will find it difficult but if it was easy everybody would do it and be successful right … [Read more...]
Social Media Marketing: Where to Apply Your Effort?
Nokia Use Facebook For Advertising & Hiring Staff?

As we all know, the world is moving more and more towards the use of social networking and social media. So far we know how much businesses use LinkedIn for checking people out before hiring them, but now we have caught wind that Nokia are using Facebook to communicate with its potential employees … [Read more...]
2011 Business Plan: Social Trends You Should Know

Well, it's the end of the year and everyone is gearing up to start the New Year with a bang. This year is no different, especially for businesses. With all the preparation and plans for the forthcoming year, there are a few things that we wanted to inform you of which might help … [Read more...]
Social Media Marketing: Major brand reverses spending

Here at OSM we like to keep readers informed about the latest social media marketing stories and campaigns and just recently have posted about how sales can be hurt by social media marketing mistakes and another article about the recent Coca-Cola campaign using SCVNGR. … [Read more...]
Social Games: Marketing Misconceptions

Now I hate to burst anyone’s bubble here but the games that you see and play on Facebook obviously aren’t there just for you to sit and play, they are money making tools. You must have noticed the ads up and down the pages and how many times have you accidentally clicked on them … [Read more...]
Social Media Complications: Tips To Make It Easier
Are you having problems with social media in your business? Well previously we have brought you different things that can help you, including online and offline advertisement tips, the effects of social media in the work place as well as the future of social media perhaps changing … [Read more...]
BSkyB: Social Media Marketing By Jam

So Sky are now turning their heads over to social media marketing and to ensure that they have the right mix of expertise from a digital perspective by bringing on board Jam. Jam will be developing a business plan geared around a social media plan to engage with the general public … [Read more...]
Consumers Social Media Fears – Corporate Participation

Recently we have brought you various business related articles regarding social media and the work place, as well as online and offline ways that you can promote your business. Well now we are moving onto what some consumers may be thinking about the use of social media in their corporations and … [Read more...]
Blogmeter Social Media Conference- What Do They Do With Your Data?

Ever had that fear someone is watching your every move? Ok, maybe this is a bit of an exaggeration, but Blogmeter, one of Europe’s leading social media monitoring services is sponsoring Monitoring Social Media 2010. This is Europe’s most important social media monitoring conference. … [Read more...]
LinkedIn, Overlooked, With Limited Appeal In Marketing

LinkedIn, has become the social networking site primarily used by professional business men and women. Although other sites such as Facebook and Twitter are increasing in user numbers, and offer their service as a way of communicating between friends and acquaintances and using brand marketing as a … [Read more...]
Social Media Marketing Offline: 5 Ways

Small businesses are always trying to promote themselves in the fastest and cheapest possible way, what better than using the ever growing world of social media? Have you ever thought of Social Media Marketing Offline? Mashable are helping out by showing some visual aids, here are a few of the … [Read more...]
Gap Giving Away 10,000 Pairs Of Jeans Via Facebook Places

Gap one of the biggest clothing retailers has joined forces with Facebook, in a new campaign to give away 10,000 pairs of jeans to anyone who checks in to the new Facebook Deals feature. Here at OSM we reported just yesterday of the new idea to come out of the Facebook Mobile event on Wednesday. … [Read more...]
Buy Your Brand New Car Online Salesman Not Included

When it comes to purchasing a new car, some enjoy haggling for the best deal with their local car salesman. Others however, would just like to choose the car they want without the added pressure of sales figures to contend with, this is where CarWoo steps in. … [Read more...]
Social Media Marketing Christmas Strategy

With the countdown until Christmas, is it too late to start using social media to advertise your company? Of course not. According to a recent study by LinkShare, 50% of retailers will be using social platforms this coming winter and 37% exploring the option of using online vouchers and special … [Read more...]
Analyse Your Twitter To Improve Your Marketing

Twitter is an excellent way to market to consumers. We’ve seen recently that it is even getting close to overtaking Facebook as the dominant leader in social media. Twitter is being used more and more for social media marketing, and there are free tools out there which can help you to increase the … [Read more...]
Social Media Marketing: Social Ad Summit 2010

Would you like to learn how to take advantage of the best social media marketing techniques, in order to boost your performance in online marketing? Well you may get the opportunity to at this week’s Social Ad Summit 2010, which is being held in New York City. … [Read more...]
McDonald’s and Foursquare: A marketing success

It seems that more and more businesses are seeing the benefits of using Foursquare, the location-based network, in their marketing campaigns. Only yesterday we told how Coke Australia were teaming up with Foursquare and if Coke Australia has any doubts about how advantageous it may be to them they … [Read more...]
Online Advertising: Newer companies spend more

Here on Online Social Media we often bring you posts about the use of social media marketing for business. Recently we told for example, of how in the U.K. at least, many brands are still reluctant to spend on social media. We’ve also reported though on how social media marketing costs real money … [Read more...]
UK brands reluctant to spend on social media

We’ve reported on various occasions about the growing use of social media in business and how much benefit it can bring to a brand but it appears that in the U.K. at least, investing in social media is a low priority for marketers. … [Read more...]
How To Reduce Spammers On Your Website

Spamming social networks is where people post comments and messages on your blog with the simple aim of directing traffic to their site. This would be the equivalent of me going into your group meeting, yelling “My meeting is at this address” and then running out of the door, never to return. It … [Read more...]
IKEA Shows How Viral Video Can Be Done

This summer, the Old Spice guy took the internet by storm with his viral videos. Now other companies are taking the hint and are now making their own viral video advertisements. … [Read more...]
Social Media Isn’t Free: Marketing costs real money

If you are a regular reader of Online Social Media, you will know that we report on many articles which are about marketing through social networks. These articles include a success story of a small business which has been using Facebook, tips and tricks for using Twitter for marketing your … [Read more...]
Measuring The Success Of Your Social Media Marketing

Social Media Marketing is a new and interesting way to market your products to consumers. There have been some success stories, and many tips and tools to help you succeed at social media marketing here on OSM, and next we have a story on how to measure the success of your social media marketing. … [Read more...]
Small Businesses Using Social Networks: A Success Story

Here’s a story for those who are working hard at creating their own business, and are currently feeling down. This is a success story, about how two partners running their own pub have used social networks to interact with their customers and they have remained in a profitable business because of … [Read more...]
ViralHeat Gives Customers Free Real-Time Social Media Charts

Here on Online Social Media we often cover articles with tips and tricks on how to enhance your social media marketing. These include tips on how to stay within the law when marketing and tactics for promoting your blog. Now we can provide you with information about a service which allows you to … [Read more...]



