News Today
Hulu and YouTube has been in a constant battle when it comes to video add impressions, but would you believe that the former has managed to generate 3 times as much as Google owned YouTube? The numbers really do speak for themselves – 783 and 219 million. … [Read more...]
For businesses and its professionals, the world of social media marketing is certainly taking off! Recently, awareness of how this tool can help to advertise a business is certainly increasing. However, for these groups of people to gain an understanding of how social media marketing will help … [Read more...]
Businesses are finding more and more that they are needing to keep in touch with their customers via social media. To help them to fulfil this need, seminars and workshops are being held to teach employees how to market via social media. … [Read more...]
Social networking sites have come a long way in recent years and have given benefits to its users such as communication between friends and family, joining of groups in sharing an activity or interest and knowing news from around the world! Sites are web-based, and give users the advantage of … [Read more...]
Social Media Marketing is where businesses advertise their products to you through social networks. However as in any industry, there are rules about what advertisers can and cannot do when marketing products to consumers. … [Read more...]
Chances are you’ve probably seen the awesome Old Spice advertising campaign from 2 weeks ago where Isaiah Mustafa, Old Spice’s handsome manly man, answered questions from viewers via Facebook and Twitter. It was an awesome display of manliness and advertising gold, and there are lessons to be … [Read more...]
Having a business blog is a good way to get customers interested in your business. There you can post news, product information and special offers, amongst other things. The difficult thing is getting people to find out about and notice your blog in the first place. … [Read more...]
Twitter, Facebook and social networks are relatively new concepts, they weren’t around 5 years ago and yet they have changed the way we live, the way we communicate and the way businesses communicate with us. With a new way of business comes a different way of working, but the Financial Services … [Read more...]
Marketing on the social web could potentially boost sales for some companies, so why are they finding it so hard to connect with their customers in a way that would benefit them and their business? In the recent “Old Spice” video advertisement on YouTube that we reported on, we spoke about the … [Read more...]
In a recent report on 29 July by digital agency "360i", it concluded that Twitter one of the biggest online social networking sites is not using its full potential in relation to advertising and marketing. It seems that when users converse with one another on Twitter, there is rarely any mention of … [Read more...]
Recently I’ve written a lot about how important Social Media Marketing is, how business schools are doing classes on the subject and how Ford are an example of a company which does SMM so well. Now you can succeed at SMM by following the tips and tricks listed within this B2C Marketing Insider … [Read more...]
More and more companies have started to look at viral video marketing in a new light now; this is thanks to a certain Old Spice campaign. We knew that the brand was struggling in sales compared to other brands in the same market out there, so seeing how the power of social media can change the … [Read more...]
In today’s modern world, most people would rather get their news and reports from online sites rather than newspapers. You can get more relevant information for free from a website rather than from a newspaper which costs you money and which may have information that has become irrelevant because … [Read more...]
Twitter is used by millions of people as a micro blogging service, where they can express to all their followers their thoughts and feelings in 140 characters or less. The service is currently available to everybody for free, and according to a study by the Center for the Digital Future, nobody is … [Read more...]
The new 2011 Ford Explorer would be unveiled on Facebook – we can now tell you that the reveal will happen live today at 7:40 EDT. If you visit the official Facebook page for the new vehicle you will already see a pre-reveal with Mike Rowe. … [Read more...]
For those who have been trying to help increase profits in their business, then the most cost-effective way to do this is with online advertising via social media marketing. This is according to uSocial, the service that has taken online marketing to a new level. … [Read more...]
On Monday the 26th of July the Accelerate Your Business Growth Radio Show will have a special guest, Kathy Jiamboi from Creativedge Marketing on their show and she will be talking about the differences between social marketing and social networking. … [Read more...]
Believe it or not Vaseline now has a skin-lightening application for Facebook users in India – allowing them to whiten their skin for their profile image. This new application has been developed to help promote Vaseline’s new skin care range – although not certain if this will be loved or … [Read more...]
Both advertising executives and clients gathered in the South of France this past week, for the 2010 Cannes Lions International Advertising Festival. And everyone gathered at this year’s event were all agreed on one thing – the key role of social media. … [Read more...]
The 2010 FIFA World Cup match between England and Slovenia is only hours away now, with both sides playing for a place in the Round of 16 stages. With technology the way it is now, social media has played a very big part in the 2010 FIFA World Cup. … [Read more...]
Guess what... Promoted Tweets are now starting to show up in Twitter’s search results. Twitter’s advertising platform has now started! … [Read more...]
Social media advertising and marketing is building momentum in 2010, from what we heard at the Social Media World Forum, Apple’s Keynote about iAd, and Twitters new ad platform launching today, this is the year for social and mobile advertising. … [Read more...]
Within the last few weeks I was at Social Media World Forum in London, and a few things hit me that day. You could see how fast social media is growing within different platforms, and how serious big brands were taking social media sites.At the event we learned what some brands were doing with … [Read more...]
