Synthesio launches ‘Report Builder’ to simplify social media monitoring and analysis

Global social media monitoring and analysis software provider Synthesio has launched Report Builder, a new tool making it much easier for businesses to collate and analyse what is being said about them online.

Report Builder enables Synthesio clients to build tailored PowerPoint analysis reports directly from the Synthesio monitoring platform.

Reports can then be cloned for each reporting period at the click of a button, drastically cutting the amount of time usually involved in extracting and sharing social media insights across organisations.

Catriona Oldershaw, Managing Director UK of Synthesio, said: “The launch of the Report Builder is in line with Synthesio’s philosophy of making social media monitoring and analysis as pain-free and easy as possible.

Social media monitoring software is often overly complicated, making it a frustrating experience for many businesses.

They say by creating such a simple interface, they are making it easy for businesses to gain invaluable insights into what consumers across the globe are saying about them.

Synthesio launches ‘Report Builder’ to simplify social media monitoring and analysis