Apple iCloud May Launch Free: Subscription To Come

It is only a matter of days now until Apple announce their iCloud at WWDC 2011. Some of you looking forward to the launch of the music storage service may be wondering how much it will cost, but as we understand it the iCloud should begin free of charge.

Apple Insider has reported that customers who buy music from iTunes will be able to enjoy a free period of the service; however after a certain amount of time it will be changed to a subscription based service, thought to cost around $25 a year. On reflection this looks to be very generous, providing that Apple deliver a good service.

We brought you the news a few weeks back that Apple had secured the services of the 4 major record labels, Sony Music Entertainment, Universal Music, Warner Music and EMI. According to Electric Pig, the iCloud may come as part of a deal with Mac OS X Lion. Others think that the service will simply replace the MobileMe.

The free start and pay later theory comes from a report but it has been suggested that this may be referring to the music streaming service feature, not the whole cloud. MobileMe costs $99 a year and so a switch to $25 a year is a drastic change. Apple could be looking to further increase revenue by including advertising in the iCloud. Do you think Apple are focusing more on money than the strength and affordability of the service?