We have already reported quite a lot of news on LinkedIn, recently we have informed you of the Buzzwords to avoid and also, that LinkedIn may beat Facebook in going public. Now we would like to give you some tips on how to build influential connections effectively on LinkedIn.
An important feature of LinkedIn is the groups; within the groups you can achieve various things. First off, you need to find your best group opportunities, to do this you will need to try and focus on about 3 groups that you feel most confident in, preferably not with masses of users. Keep up-to-date with your chosen groups by visiting it regularly and identifying the most popular discussions in the group. Instead of waiting for the discussion to come to you, go to it.
When you have identified the top discussions, really concentrate on the comments that people will make, learn from what they are saying. Eventually when you are up to speed with the terms and different aspects that are being discussed, throw in a question that will make people think, or give them a dose of your knowledge or opinion, try to keep it fairly conservative and make sure that you are actually adding value to the topic.
Doing all of the above will give you recognition amongst the group, eventually you will be able to kick off your own discussions. When your discussion is up and running nicely, check back on the previous popular discussions for something that sparked interest and introduce it to your own one with a spin on it. This is all about gaining a social influence from other group members.
Once you have built up enough recognition you can start thinking about starting your own LinkedIn group. An important point here is that you need to be ready to invest your time and effort to keep up with all discussion that you partake in as it will help you in the future.
If you would like to read a more in depth intricate explanation of the above advice, head over to SocialMediaExaminer.com, where Stephanie Sammons has published her article on LinkedIn groups.
Do you have your own strategies for gaining interest on LinkedIn? Perhaps you use the ‘Answers’ section more, if you do, we want to know your experiences.