Microsoft Tablet Vs Apple iPad: A Few Reasons Why MS Might Lose

We have previously reported comparisons between the Apple iPad and just about every other device that resembles it in the slightest to see if anything can compete. We have looked at Acer’s tablet PCs that are potentially planned for launch in April; we have even looked at a date war between the BlackBerry PlayBook and the Apple iPad 2.

We have all heard the rumors of Microsoft craftily showing a number of tablet PCs at CES 2011; in fact, it seems that half the gadgets and gizmo’s that will be there are tablets! There is also speculation that any of the tablets may be sporting Windows 8.

So why would Microsoft lose out to Apple? Don Reisinger over at eWeek.com has come up with 10 reasons why Apple may get ahead of their competitor. Whilst we don’t necessarily agree with all 10 of Reisinger’s reasons he does make some valid points.

The main thing that we at OSM think will drive the sales of the iPad 2 ahead of all other competitors is the sheer popularity of all Apple products, especially in the tablet PC market. Both tablets will run on different operating systems, the iOS and Windows; however when choosing between the two that will come down to personal preference for the consumer.

Are Microsoft too busy trying to break into the smartphone market, which is also partially dominated by Apple with the different iPhone models? Reisinger correctly points out that Microsoft are the domineering force in the world of PCs with MS Office being the most used productivity suite. The thing is, when it comes to the world of mobile technology, Microsoft just don’t seem to be able to do it.

Another reason behind Apple being a driving force is their attention to detail when it comes to user requirements. Devices like the iPad appeal to all ages for most purposes such as web browsing, reading, gaming even showing your friends and family pictures. You never know what’s next with Apple, who would have thought of releasing a tablet in a diminished market, only to rejuvenate and dominate it? In this case, Steve Jobs, I salute you.

For Microsoft to have any realistic chance of success from the publicity of the CES 2011 event, there are certain things they must do; otherwise we can see them falling flat on their faces again. They must release more than 1 tablet (as planned) on a variety of screen sizes to cover all bases. Then they have to ensure that each device has features that make aspects of their tablets either future proof or useful, like front-and-rear facing cameras and USB 3.0 ports. These are just a few of the sought after things that consumers want.

If Microsoft were to introduce something innovative to their tablets by incorporating something never seen before on a device of this size, like the Xbox 360 Kinect camera’s to make the machine more interactive then they could be onto a winner. We can imagine a tablet PC being able to look at depth, but perhaps that will be in the future.

What do you think? Can Microsoft stand up to Apple in this market, or will Apple continue to steamroll? Let us know your thoughts in the comments below.

  • Lol

    Maybe. After all the kinect is nothing more then a playstation eye and it’s doing pretty well. m$ has a way of ripping companies off pretty well

    • victor

      The creators of the technology behind Kinect first offered it to Apple! They were treated so poorly that they turned to MS. Go figure!

  • melgross

    I don’t think that a single thing you mentioned will help a Windows tablet. It isn’t the hardware features that matter, it’s the OS. And in that area, Windows fails. I haven’t read a single article anywhere where a Windows tablet was tried that has given it a good review. Nothing has really changed here.

    There have been Windows “tablets” since 2002, and they’ve never become popular, despite Gates saying that they would become the majority of computers purchased in five years. That was back in 2001, or thereabouts. While the old convertibles were big, expensive, heavy, and clumsy, they did at least have keyboards and mice or trackpads. A Windows tablet without them would be like a fish out of water.

    Without first fixing the OS, and having developers rewrite their software for a touch interface, Windows tablets are bound to fail.

    • Tim Ollason

      Thanks melgross, the article was more based around why Apple are going to do better in the forthcoming year but I had a few things that i thought may make good additions for the Windows Tablet. Do you not think the difference between choosing the Windows OS as oppose to the iOS is purely down to personal preference (hence why I am yet to purchase an iPad)?

      • mikhailovitch

        Yes, why, Tim? Because there certainly aren't any tablet devices out there yet that are, on balance, superior to the iPad to use. Maybe you just don't want a tablet of any sort.

        • Tim Ollason

          I've used various tablets for system and compatibility testing from my previous job supporting more than 1,000 field based users. We were always looking for the best solution for them. Something i could perhaps touched on with the article is compatibility for businesses as Apple's iPad simply wouldn't have worked. The tablets we used weren't the best I've seen in action but did offer the mobility for people not based at home. Perhaps if the Microsoft tablets are any good, big companies will take them on (unless they are already eying up the PlayBook) and that would make them work.

    • http://www.facebook.com/profile.php?id=100001574843303 Steffen Jobbs

      The saddest thing is that the Wintard fanbois insist that they must have a full Windows desktop OS on a thin tablet. They were the ones calling the iPad OS a half-an-OS that consumers couldn't do anything with. They prefer stuffing some bloated Windows OS that wasn't even designed for touch-screens and burdening some low-power processor to handle everything without slowdowns. The larger OS will require a hard-drive which will also suck more power than NAND flash memory. So in the end, the Wintard fanbois will end up with some sluggish tablet with only a few hours battery life. And yet this is what they prefer so they can cock-strut about saying they're running full Microsoft Office or Autocad on a half-inch thick tablet. So damn foolish.

      I also blame Microsoft for constantly trying to push more Windows desktop licenses to hardware that shouldn't be running it so they can make a fast buck. I hope Microsoft falls flat on its face for pushing compromised crap on consumers when they should know better. Microsoft ought to concentrate on getting their smartphones into consumers hands instead of trying to steal tablet market share from Apple.

  • Andrew

    Why MS might lose? They lost years ago when they brought tablets to market and nobody bought them. They had an opportunity, but failed to realize what a tablet should be. Apple defined what an MP3 player, Smartphone, and tablet should be… Now MS and everyone else looks ridiculous trying to catch up by coping Apple products from last year.

  • Synth

    MS is going to lose because
    1. they are stuck with underpowered, overpriced, battery-sucking chips from Intel for at least two more years before they can use the ultra-low-power ARM chips.
    2. They still haven't developed a thoroughly touched-based OS and Office Suite.
    3. They still think that Windows and Office are their tickets to mobile nirvana.

  • travelmycity

    It all depends of what hardware makes offer in their tablets. I think Microsoft can only make sure that Windows work well with the tablets. I have read several articles which says it won't, even though Windows 7 has not entered the tablet market.

    Maybe popularity of Windows 7 could help MS drive some sales in tablets as well.

  • Chark

    It's not going to happen. MS' most iPad-like device is a $15,000 table-sized behemoth called Surface. Do they really think that a Windows 7 tablet will take off in the consumer market? Does anyone but me realize that these people will have to buy full licenses for the full-blown software titles they want to run? There is no mechanism that I have heard of to share Office from a desktop device to a tablet like the iPad does. Massive FAIL.

  • JCC

    I have a 10" MS Windows 7 Tablet which runs very smoothly with multitouch enabled, 32GB Solid State Hard Drive and 5 Hours Battery Life (A Compromise). I am a photographer and require the ability to manage and backup RAW image files on the go which no mobile OS (except meego) can handle. The tablet is very responsive and a pleasure to operate, exlusively using the touch interface with my fingers. This only cost $500 and would recommend above an iPAD which I also own.