Social Media In The Workplace: Resistance Is Futile

Just a week or so ago, here at OSM, we shared with you reports on how the use of social networking sites within the workplace is on the increase and how it’s use is replacing that of emails. Analysts “Gartner” reported that by the year 2014, some 20% of employees would be using the social network rather than email form as communication. So, is this something that businesses will now have to accept?

Following on from this, CEO for Facebook “Mark Zuckerberg” revealed the launch of Facebook messages integrating new e-mail features enabling users to text and chat. Associate professor “Daniel Mittleman” at the College of Computing and Digital Media at DePaul University in Chicago commented by saying, “Facebook’s entre into this market will hasten Microsoft, IBM/Lotus, Google and others to roll out a similar product. Post-Gazette.com reported that he went on to say, “By 2014 much of the corporate world – using a future version of the same product they are using today – will have access to something similar to what Facebook just announced. And I think it will be much more than 20 percent.”

So, after digesting this, will companies embrace the use of sites such as Twitter and Facebook within the workplace, or will they see it as a distraction and therefore ban it. Figures show in some circumstances, businesses have had to bring in stricter guidelines for personal and business use. At the end of the day, what it boils down to, is that businesses need to weigh up the use of social media and what implications can come from it.

Tell us is this method of communication a good thing at work or a problem? Can you see it replacing the email? Let us know. To find out more head on over to Post-Gazette.com.