Apple forbid the sale of the Steve Jobs action figure

We brought you the news last week that a company called M.I.C. Gadget were selling lifelike Steve Jobs action figures. The dolls were an instant hit at $79.90 and the first batch of 300 immediately sold out, but Apple has spoiled the party by issuing a cease and desist letter.

M.I.C. Gadget issued a response to this by saying “Apple has informed us that this phenomenal SJ action figure, has not consented to the use of Apple’s copyrights and trademarks, therefore they request us immediately to cease the marketing and sale of this figure”. The gadget company has apologised to Apple and has told people who have ordered the action figure that they will be contacted, it has been reported by Pcmag.

So if you were looking to pick up a doll of the CEO then you are too late and will have to be disappointed for now. I honestly would not be surprised if Apple took advantage of the toys popularity and started selling it themselves. Maybe that way some of us may get one after all. As for the 300 figures out there somewhere, they are now limited edition and have probably just skyrocketed in price. Maybe sneak it onto eBay and see what a super rich Apple fan is willing to take it off your hands for.

Were you hoping to get your hands on these now rare Steve Jobs action figures? If you were lucky enough to pick one up or have anything to say about Apple banning the sale of them, then tell us by leaving a comment.

  • Andy

    Looks like the first Steve Jobs action figure is on sale on US eBay!