Social Networking sees Israeli PM Netanyahu get in on the act

Here at Online Social Media we’ve noted the growing impact of social networking and social media sites on politics for some time, with some recent examples being at the U.K. General Election back in May, the recent Australian General Election only last month, and a survey into the use of social media as used by American senators.

Today we hear that the Israeli Prime Minister, Benjamin Netanyahu, has now got in on the act with the launch of a YouTube channel, along with accounts on Facebook, Twitter and flickr. In a statement on Tuesday from the PM’s office Netanyahu said, “”Social media channels are today more vital than ever for Israel’s public diplomacy efforts, for administrative transparency and for providing citizens with updated information,” according to Xinhuanet.

Peace talks beginning today in Washington between Israelis and Palestinians will prompt the use of the new accounts to communicate events and news from the talks. Although Israel’s Prime Minister’s Office has had an official website for some time Netanyahu apparently realizes the benefits of using social networking sites to get his message across more widely.

For more on this go to xinhuanet.com. It will certainly be interesting to see how much the new social networking approach is utilized by the Israeli Prime Minister’s office. What do you think of this development? We’d be interested to know your thoughts on this so please do send in your comments.