Google and ITA Software: Acquisition Facts

Today we are hearing about Google buying ITA Software, and how it’s Google’s aim to create a better way for users to find online flight information. Google is reported to have paid $700 million in cash for ITA Software.

It’s never been perfect when looking for flight information online, and Google plans to make this process a lot easier by enhancing its technology in this industry.

What are the Google / ITA acquisition facts? If you want to read all the details, then you’re best to go directly to Google’s official page on the ITA Software acquisition. You can see this at google.com/press/ita/.

Google makes it clear they will “honor all existing agreements”, and they’re looking forward to working with future and current customers. What are your thoughts on Google’s latest acquisition?